Meet Gisele McAuliffe
Gisele McAuliffe is a mission-driven communications strategist with a global lens and a deep commitment to advancing social good. She has partnered with top changemakers including the Gates Foundation, World Wildlife Fund, American Red Cross Disaster Services, Niger Delta Partnership Initiative Foundation, The Wilderness Society and others.
Her leadership has helped secure millions in philanthropic investment, strengthened partnerships, and sparked positive change that endures. As a former international journalist with CNN, United Press International Radio, Deutsche-Welle Radio, and Radio France Internationale she brings a storyteller’s eye and mind to every project.
Her work has been celebrated by leaders across sectors — climate action, public health, economic development, and more — earning testimonials reflecting her innovative and result-driven approach.
Actively pursuing roles that strengthen program impacts, build capacity, and drive positive measurable change.
WHAT IS PUBLIC INTEREST COMMUNICATIONS?
Public interest communications combines public relations, journalism, marketing, storytelling, and systems change to advance the greater good. Also known as social change communications, it’s about engaging people and convincing them to take constructive action on issues that matter to us all—from climate change and health to equity and justice.
Public interest communications prioritizes public benefit over organizational gain. It goes beyond promotion and raising awareness to bridging divides and advancing solutions to society's toughest challenges. In contrast, corporate communications focuses on protecting or promoting a company’s brand, reputation, and bottom line. While both use similar tools—media relations, audience research, key messages—their goals diverge; one seeks societal progress, the other, market success.
Portfolio
Gisele has led projects that strengthen advocacy, shape public narratives, and accelerate impact. Here are a few examples of her work:
